Marekerk: Corporate identity, graphic designs
Arjen was part of the Marekerk for some years when he was asked to realize a new website. It was about time: the site was not only aged, but also grew messy in the years of its existence. Time for a new start. Content became king: the site had to become an internet site meant for outsiders, not an intranet site. Arjen started to inventorize and re-categorize the old web site. Of course, some content was so aged it didn't return on the new site. And sometimes it returned, but not that prominent like it used to be mentoined.
When this new site structure was done and approved, the graphic design did not take not that much time anymore. The starting point was the beautiful antique building. It is used in the logo, but also in the athmospheric photography. The new identity was embrace by the church community. Working with volunteers, it's impossible to do art direction properly but the current graphic designs are very recognizable inspite of that.
